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How often would you review your personas? And what are the telltale signs personas are in need of a refresh?
Thanks so much Silvia!
Hi Silvia - great presentation! In your opinion, how risky to price a product highly in order to create the perception that it is a 'premium' product?
Awesome, thanks Spencer. Great presentation
How does sales enablement work at Toast? Do you have a dedicated sales enablement team? If so, how does that work for you, i.e. where do your and their lines begin and end?
I know this will vary from launch-to-launch, but I would love to get an idea of how you benchmark a 'successful' launch at Adobe. What sort of metrics/OKRs do you use?