Gwendolyn Smith 16 Senior Manager, Product Marketing
With 12+ years of product marketing experience among 5 industries, I am passionate about telling and selling the stories of great products to the right audience. Generally speaking, I partner with Sales and Product to then drive the go-to-market strategy for new products and enhancements, including user research and messaging, competitive intelligence, revenue enablement, and customer advocacy programs. In my current role, my team and I are solving the complexities of today's legal tech environment by consolidating everything a firm needs to draft documents and manage deals within a simple user experience. Previously, I disrupted traditional workflows by bringing new B2B products to market within the automotive, multifamily housing, retail, and artificial intelligence industries.