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🔥 Your Feed🚀Groups🖼️ All Topics
Product marketingProduct marketingSales enablementSales enablementGo-to-MarketGo-to-MarketCompetitive intelCompetitive intelPositioning & messaging Positioning & messaging Customer & market researchCustomer & market researchPricingPricingPMM LeadershipPMM LeadershipFestival Q&AFestival Q&AAsk me anythingAsk me anything

Sales enablement
Sales enablement

From battlecards to briefs to knowledge sharing, this is your channel for all things sales enablement.

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Product marketingMarketingSales enablement
Fayaz Rahman
Fayaz Rahman
Aspiring Product Marketer | Ex-Business Development Trainer | BYJU's
Asked a question 4 months ago

Marketing exists to decide whether the Product should be made. I heard this from a Keynote by Philip Kotler. Thoughts on this?

7 votes
Richard KingKolapo ImamGeraldine Mupandanyama

Liked by Richard King and 2 others

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Product Marketing APACSales enablement
Anonymous
Asked a question 4 months ago

For Sales Training, what metrics do you use for evaluating the training content? (apart from the future conversion rate)

Ashley Thompson

Liked by Ashley Thompson

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Sales enablementAsk me anything
Bryony Pearce
Bryony PearcePMA Team
Content Manager
Posted 7 months ago

Toast's VP of Product and Partner Marketing, Kelly Esten, will be answering literally anything on sales enablement. Drop ... 👇 and they'll be answered on June 3rd!

Sales enablement
25 replies
Richard KingLouise DunneChris Paap

Liked by Richard King and 4 others

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Product marketingMarketingSales enablement
Marketing exists to decide whether the Product should be made. I heard this from a Keynote by Philip Kotler. Thoughts on this?
Kolapo Imam
Kolapo Imam
Product Specialist
Answered 4 months ago
Voted for Yes

Yes, this is actually correct. I could remember from the introduction class where it was mentioned that some of the mistakes business makes is building a product before having a product marketer on board. Just recently from the research module... (More)

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