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Pricing
Pricing

Wondering how to price a new product or feature? Get all the pricing strategy advice you need by popping your questions below. 

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Product marketingPricing
If a business is struggling to make money, should they raise their prices to increase profits, or lower prices to attract more customers?
Nikke Blout
Senior Director, Product Marketing
Answered last year

Hi Kolapo, my thoughts: While pricing is an important aspect in product marketing, there is so much more to consider. For instance, what is the positioning of the offering, and more importantly, of the brand in the market place? What... (More)

Godspower EseurhoboCarolyne Bonareri MweberiTitilola F

Liked by Godspower Eseurhobo and 2 others

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Product marketingPricing
If a business is struggling to make money, should they raise their prices to increase profits, or lower prices to attract more customers?
Rachel Jamison
Lifecycle Marketing Manager
Answered last year

I think it depends on the value of the product in the market. If the product is priced at a rate that the customer is willing to pay, then you shouldn't have to change it. If not, then consider lowering... (More)

Carolyne Bonareri MweberiTitilola F

Liked by Carolyne Bonareri... and 1 other

Questions
Pricing
Carolyne Bonareri Mweberi
Product Marketing Lead
Asked a question last year

Came across this tweet that touches on our pricing module and I would like to know what you guys think: "Humans can be ... 30% rev share. Get out of here man."

1 comment
Kolapo Imam

Liked by Kolapo Imam

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Questions
Pricing
Kayode Faluyi
Product Enthusiast
Asked a question last year

I want to retake the pricing exam.

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