Positioning & messaging

Effective positioning and messaging is the bread and butter of product marketing. Without it, everything else will suffer. Get the answers you need by asking questions in here.

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Hello Ryane,

Thanks for asking. There is no best one, but there is a right one. That will be based on your product, market adoption, users, and your mission.

Few pointers always help:

• focus on value vs features
• will your... (More)