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PMM Leadership
PMM Leadership

Looking for tips to help move up the ladder? Or wanting to improve your leadership skills for your current team? Whatever it is, ask away here.

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PMM Leadership
Igor Kranjcec
Product Marketing Lead
Asked a question 7 months ago

Dear all! I'm in the process of forming Product marketing department and team at the new company. I wish to create a job ... Much appreciated! Thank you all!

EWEJE, OyeniyiKayode Faluyi

Liked by EWEJE, Oyeniyi and 1 other

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Answer
Go-to-MarketPMM LeadershipOrganisational Structure
Hi, I am curious to hear how other companies organize product marketing with brand marketing or integrated campaign ... Any thoughts would be appreciated!
Dorly Neto
Community Marketing Manager at Rocketseat
Answered 5 months ago

Hello, @Marissa Hastings29! I'm working in an online coding school called Rocketseat27, and we have a different approach to how we organize our teams. We focused on who we should deliver value, for example:

  • Audience Experience Team: Everyone... (More)
Questions
PMM Leadership

I’m trying to scale out my PMM department. I’m a director of product marketing. I’ve been functioning as a player coach ... work differ from that of your team?

Answer